Brand Review: e.l.f. Makeup and Cosmetics

I was presently surprised by elf (eyes lips face) cosmetics. It was in Target that I first encountered this brand. The products seemed appealing because of the strikingly low cost. A lipgloss for $3.00? An eyeliner for $1.00? I picked up one of the products and peered at the packaging. It was sleek, black & simple. I decided to purchase several items, including:

Minty lip gloss in Nashville (5/5)

This gloss is long-lasting and incredibly minty! It is great on its own or over a nude lipstick. A nude lip works best with a bold look elsewhere on the face. For example, pair smokey eyes with nude lips and nude cheeks for a sultry, sexy look.

Blush in Tickled Pink (4/5)

This blush reminds me of MAC’s mineralized blush in Love Thing. Use Tickled Pink to create a matte look on your cheeks. Matte blushes are versatile because you can pair them with shimmery or matte eyes and lips. Additionally, the compact comes with a mirror which makes application on the go simple & carefree.

Contouring Blush & Bronzing Powder in Blushed/Bronzed (5/5)

This compact is excellent for traveling. The colors are both matte and will flatter many skin types & hues. The e.l.f. bronzer is similar to my favorite bronzer, which is Physician’s Formula SPF 20 Solar Power Bronzer ($12).

Two Waterproof Eyeliner Pens – Coffee & Black (3/5)

The felt tip on these eyeliner pens makes it simple to create a winged or double-winged eye look. There is a downfall to these products, however, once applied, the product tends to travel. Skip using it on your waterline and you can easily avoid the problem!

I spent less than $15 and received all of these e.l.f. products. That is impressive! To put it in perspective, I could buy one MAC lip glass or five e.l.f. products! I will be purchasing different e.l.f. products and also repurchasing some of the products I own (especially the minty lip gloss in Nashville – it is the perfect nude lip color). Visit (Fyi: There is a promotion going on right now on the website – make a $25 purchase and receive a free mineral starter kit! Enter this code: EGEDCQ for the promotion. It is going on until May 15th!)

-Katie x0

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